Creators matched to the product, category, and buyer persona.
Launch a mass UGC campaign with 100+ creators.
We get creators to film and post your product across short-form platforms, so it starts feeling like it is everywhere.
The offer
We do not sell a few UGC videos. We launch the whole wave.
A managed creator campaign gives the algorithm more faces, more formats, more posts, and more chances for the product to break out.
Native vertical videos from many faces, hooks, and use cases.
Creator posts distributed across short-form social feeds.
Guaranteed reach target scoped before launch.
Best videos prepared for reposting, landing pages, and paid amplification.
Different faces make the product feel like a real market conversation instead of a sponsored post.
Demos, reactions, routines, comparisons, objections, and reviews all compete for attention.
The algorithm gets more chances to find the angle that can travel.
The algorithm shift
Audiences used to belong to influencers. Now they belong to algorithms.
Big bloggers used to control attention. Now the feeds decide what travels. The winning move is many creators giving the algorithm many chances to pick up the product.
Buy access to someone else's audience.
The campaign depends on one post, one face, one audience, and one moment. If the format misses, the launch has nowhere else to go.
Feed the algorithm with many native signals.
Dozens or hundreds of creators film the same product from different angles. The product starts feeling familiar because it appears in many independent feeds.
What UGC advertising is
The most native way to advertise a product right now.
UGC ads are vertical product videos made by real creators in the language of the feed. They feel like people discovering, using, reviewing, and recommending something in real life.
UGC creators are not traditional influencers.
They are short-form native creators who can film believable product stories, demos, reactions, reviews, routines, and objections without needing a celebrity-sized audience.
UGC advertising works because it looks like the feed.
People scroll past polished ads. They stop for a face, a problem, a before-and-after, a routine, a strong opinion, or a product being used in a way that feels familiar.
Scale makes the product feel viral.
One video is content. Hundreds of creator videos become a market signal. The product shows up from different people, in different formats, until recognition starts compounding.
Case proof
Real creator waves, measured like media.
Anonymized examples from creator-distribution launches. The pattern is simple: more creators, more native formats, more independent posts, and reach economics buyers can understand in CPM.
Premium toothpaste brand
Mass UGC campaign for an oral care product using creator demos, objections, recommendations, and product-in-routine formats.
Cosmetics brand
Creator-led beauty content built around routines, product texture, social proof, and native videos made for short-form feeds.
Soft drink brand
Creator network posting native product moments, lifestyle integrations, taste reactions, and repeatable trend formats.
National retail chain
Large-scale UGC distribution for a retail brand using creator hauls, deal discovery, store moments, and high-frequency social proof.
Operating model
A creator supply chain, not a loose influencer campaign.
Every campaign is run like a virality system: research, creator activation, production, distribution, trend monitoring, and feedback loops that push more creators toward the angles already working.
Offer and angle audit
We review your product, offer, audience, competitors, category memes, short-form patterns, and current social proof gaps.
Creator casting
Creators are matched by category, buyer persona, format fluency, and the type of proof your customer needs.
Mass production
We brief, manage, collect, edit, caption, publish, and prepare assets for organic reach and optional paid amplification.
Winners to wave two
Each week, we surface the winning hooks and formats so more creators can repeat what is already resonating.
Why this wins
More testing surface for less than a traditional creator retainer.
The product-market fit is strongest for consumer products that need visibility, social proof, and repeated native mentions faster than a classic influencer agency can deliver.
FAQ
Built for serious acquisition teams.
Short answers for founders and CMOs evaluating a creator engine for product virality.
Do you run paid ads?
The core offer is creator production and distribution. We can also prepare winning videos for your paid team, but the main product is mass creator visibility.
Can we use the videos in paid ads?
Yes. Brand-channel usage is included in the campaign scope. Extended paid usage can be added for social ads, landing pages, Amazon, email, and retail media.
What brands are the best fit?
Ecommerce, beauty, wellness, CPG, apps, retail, and consumer services with a clear product story and enough margin to support a serious launch wave.
What do you need to start?
Product samples or app access, current ad examples, target buyer notes, usage requirements, and one decision-maker for approvals.
Free audit
Get a 20-minute viral potential audit.
We will identify your first 10 creator angles, estimate the right creator volume, and show what it would take to make your product feel visible across short-form feeds.
- Best for brands launching a product, entering a new category, or needing more social proof.
- Includes a rough guaranteed CPM and creator volume recommendation.
- No platform login required for the first call.